The demands placed on science communication today are higher than ever: it should make research transparent and understandable, strengthen trust in scientific institutions, and appeal to a wide range of social groups. The new Leibniz Research Network “Evidence-Based Science Communication,” which the Leibniz Institute for Educational Trajectories (LIfBi) has now joined, is dedicated to questions such as which communication strategies are effective, how trust is created, and how participation can be successful.
The new research network creates a platform for researching the impact, quality, and further development of products and processes in science communication in a theoretically sound, methodologically versatile, and practice-oriented manner. It brings together expertise from educational research, psychology, museum research, and communication practice, thereby pooling specific skills from research and application. The aim is to further develop the foundations for a reflective, effective, and trustworthy science communication within the Leibniz Association and beyond.
“The research network operates in the tense atmosphere of highly specialized science and the demand to convey complex content in a way that is both understandable and accurate. In view of growing misinformation and social polarization, reliable, trustworthy communication is needed now more than ever,” says Prof. Dr. Cordula Artelt, Director of LIfBi.
Since its founding in 2014, LIfBi has been actively involved in interdisciplinary and interinstitutional networking both within and outside the Leibniz Association. Among others, the institute is a member of the research networks Bildungspotenziale (LERN) and LeibnizData, as well as the Competence Center for Education in Museums and the College for Interdisciplinary Educational Research (CIDER).
Website of the network